Today’s consumers expect comfortable, luxurious, and easy-to-care-for garments, all with desirable aesthetics and rich color. Naia™ allows all these expectations to be woven or knit into uncompromising fabrics to fit your unique lifestyle.
Naia™ from Eastman is back at Première Vision Paris with a new brand image
KINGSPORT, Tenn., February 7, 2023 – Attendees at this year’s Première Vision Paris will see the debut of an updated Naia™ from Eastman that showcases a variety of possibilities for uncompromising, sustainable style for everyone. The show is scheduled from 9 a.m. to 6:30 p.m., Feb. 7–9, at Paris Nord Villepinte.
Eastman partnership will help with Brazilian forest restoration
SÃO PAULO, December 15, 2022 – Eastman has signed a partnership agreement with the environmental nongovernmental organization SOS Mata Atlântica and Bracell, a soluble cellulose producer, to donate 15,000 seedlings in support of a program designed to help restore the Brazilian Atlantic Forest.
Patagonia chooses Naia™ Renew ES for its low-impact line of work tees
Kingsport, Tenn., September 15, 2022 – Eastman, maker of Naia™ Renew sustainable fibers and yarns, announces that it has collaborated with Patagonia® to offer a limited run of T-shirts made with Naia™ Renew ES — Eastman’s latest fiber offering made with increased recycled content — for the outdoor apparel retailer’s Workwear line.
Following sustainable fibers from feedstock to store stocks
Kingsport, Tenn., July 11, 2022 – With a portfolio that incorporates renewable resources and waste content as feedstocks, Eastman Naia™ cellulosic yarns and fibers are fully traceable, sustainable solutions for fashion and home textile brands. Now, there's an innovative way to share that traceability information from across the entire supply chain.
Naia™ from Eastman releases industry loungewear insights
Kingsport, Tenn., March 8, 2022 – The global pandemic has driven consumer preference for comfortable loungewear, and the latest research conducted by Naia™ from Eastman proves it is a trend with staying power.
Eastman has signed the Microfibre 2030 Commitment
KINGSPORT, Tenn., February 22, 2022 — Eastman has become a signatory of the Microfibre 2030 Commitment, a global initiative to minimize the impact of microfibers on the natural environment.
Naia™ from Eastman showcases sustainability and growth at Première Vision
PARIS, February 1, 2022 — Eastman, producer of sustainably sourced Naia™ cellulosic fiber, announces its exhibition at Première Vision (PV), the global event for fashion professionals, February 8–10, 2022, and the online PV Digital Marketplace, February 7–11, 2022.
Study shows that Naia™ cellulosic fibers fully disintegrate and biodegrade in the ocean within months
KINGSPORT, Tenn., January 31, 2022 — Eastman, producer of sustainably sourced Naia™ cellulosic fiber, has received further scientific evidence that the cellulose diacetate (CDA)-based material disintegrates and biodegrades in the ocean within months.
Eastman expands capacity to produce Naia™ cellulosic yarn
BARCELONA, Spain, May 25, 2021 - To serve rapidly growing customer demand, global specialty materials provider Eastman (NYSE: EMN) is increasing its capacity to produce Naia™ filament yarn at its Barcelona, S.L., site by 30% by mid-2021 and more than 50% by the end of 2022.
Eastman launches Naia™ Renew staple fiber for casual wear, loungewear
KINGSPORT, Tenn., April 22, 2021 – In response to consumer demand for comfortable, sustainable clothing, Eastman launched its Naia™ Renew cellulosic staple fiber in the growing women's casual wear and loungewear market. Sourced from 60% wood pulp and 40% recycled waste plastics*, it can be produced at scale to deliver sustainability without compromise to the fashion world.
Sleep products innovator and inventor Tracy Miller collaborates with Eastman on sustainable bedding line
KINGSPORT, Tenn., March 23, 2021 – Combining comfort and sustainability, Eastman and sleep products innovator and inventor Tracy Miller are collaborating on a new bedding line using Eastman Naia™ Renew cellulosic fiber made from 60% sustainably sourced wood pulp and 40% certified* reclaimed carpets diverted from landfills.
Eastman and GP Cellulose provide critical support for longleaf pine restoration in Florida
BRISTOL, FLORIDA, March 19, 2021 – In celebration of the International Day of Forests on March 21, Eastman, Eastman Foundation and GP Cellulose worked with The Longleaf Alliance (LLA) to provide 60,000 longleaf pine seedlings to Torreya State Park in Northwest Florida. This conservation collaboration is intended to help protect forest ecosystems, support delicate wildlife communities, and help repair the planet for future generations.
H&M first to adopt Eastman Naia™ Renew cellulosic fiber in Conscious Exclusive collection
Kingsport,TN – November 20, 2020 — Leading global fashion retailer H&M is first to market with its new Conscious Exclusive autumn/winter 2020 collection made with Eastman Naia™ Renew cellulosic fiber. Naia™ Renew is a cellulosic yarn made from 60% certified wood fibers and 40% recycled waste plastics such as carpet fibers and plastic packaging.* This is the first time H&M has used Naia Renew™ in a collection. The Conscious Exclusive A/W20 will be available at hm.com December 1.
Eastman makes the promise of sustainability a reality with Naia™ Renew
Kingsport,TN – September 29, 2020 — Eastman, the producer of sustainably sourced Naia™ cellulosic fiber, introduces its new Naia™ Renew portfolio, sourced from 60% wood pulp and 40% recycled waste plastics*. Naia™ Renew cellulosic fiber is traceable with certified biodegradability that captures the value of hard-to-recycle materials that would otherwise be destined for landfills. It can be produced at scale to deliver sustainability without compromise to the fashion world.
Eastman Naia™ and DuPont Biomaterials collaborate to launch new sustainable fabric collection
Kingsport,TN – September 22, 2020 — To meet a growing demand for sustainable fashion options, Eastman and DuPont Biomaterials today announced the launch of a fabric collection made with sustainable, biobased materials. The collaboration blends Naia™ from Eastman and DuPont™ Sorona® fibers to create garments with exceptional stretch and recovery, luxurious drape and a smooth, soft hand feel.
First US-based cellulosics producer, Eastman, completes the CanopyStyle Audit
Kingsport, New York and Vancouver – April 23, 2020 — Environmental not-for-profit organization Canopy, third-party auditor NEPCon, and Eastman released the results of Eastman’s CanopyStyle Audit. The company is a producer of Naia™ cellulose acetate fibre, with headquarters in Kingsport, Tennessee.
Eastman Naia™ cellulosic staple fiber debuts at Première Vision
KINGSPORT, Tenn., USA — February 4, 2020 — Eastman, the maker of sustainably sourced Naia™ cellulosic filament yarn, announces the expansion of its Naia™ fiber portfolio at Première Vision-Paris (PV), the international fashion and textile exposition, Feb. 11-13. With the introduction of its new cellulosic staple fiber, Naia™ offers another versatile eco-conscious material choice for sustainable fashion.
Eastman joins Textile Exchange and participates in Textile Sustainability Conference
KINGSPORT, Tenn., USA — Oct. 24, 2019 — Eastman, the maker of sustainably sourced Naia™ cellulosic yarn, has joined Textile Exchange, the global nonprofit member organization committed to reducing the textile industry’s impact on the environment.
Redress Design Award 2019 Grand Final Fashion Show features sustainable fabrics from Eastman Naia™
KINGSPORT, Tenn., USA — Sept. 6, 2019 — Sustainably sourced Eastman Naia™ cellulosic yarn featured prominently in the Grand Final Fashion Show of the 2019 Redress Design Award in Hong Kong on Thursday. Naia™ from Eastman, the Gold Sponsor of the world's largest sustainable fashion design competition, was showcased in 10 innovative collections of waste-reducing designs.
Naia™ from Eastman is now offered with FSC® Mix
Kingsport, Tenn., USA — July 31, 2019 — Global specialty materials provider Eastman, the maker of sustainably sourced Naia™ cellulosic yarn, has now aligned its entire forestry supply chain with the Forest Stewardship Council®’s (FSC) sourcing standards, including controlled wood procedures.
Eastman announces post-PV partnership with C.L.A.S.S. to support ‘circular economy’
KINGSPORT, Tenn., Feb. 21, 2019 - Global specialty materials provider Eastman, the maker of sustainably-sourced Naia™ cellulosic yarn, announces a new partnership with Milan-based C.L.A.S.S. (Creativity Lifestyle And Sustainable Synergy) in the wake of Première Vision Paris (PV), the international apparel textile exposition, where Naia™ showcased over 100 new on-trend fabrics from over 20 partner mills. Naia™ joins C.L.A.S.S. to support the fashion industry’s shift toward the “circular economy,” the economic model characterized as a collective awareness of social and environmental values throughout the fashion ecosystem.