Canopy Hot Button Report

Naia™ from Eastman receives high ranking in Canopy’s 2020 Hot Button Report

Dec 2, 2020- by staff

From protecting biodiversity to ensuring a low environmental impact, Eastman Naia™ cellulosic fiber is sustainable from origin to end of life. Made from wood pulp sourced from responsibly managed forests and plantations, the Naia™ brand is continuing to grow, offering new fibers and yarns with innovative new features that improve our planet and our wardrobes.

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Sustainable printable fabric

Create sustainable printed fabrics with Naia™ from Eastman and Transfertex digital heat-transfer printing

Oct 27, 2020- by staff

From florals to stripes to plaid, patterns are a consistent fashion trend season after season. Printed fabrics bring patterned designs to life. With many different printing methods available today, it can be a challenge to choose the right one for your garment. Different methods react different ways depending on the materials, and all have environmental and manufacturing factors to consider.

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Fashion tribes

Fashion tribes

Aug 17, 2020- by staff

For decades, apparel brands have relied on traditional demographics such as gender, generations, and income to target shoppers. Now, globalization and social media have connected like-minded consumers and transformed their commonalities into influential groups.

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