Naia Sustainability Goals
 

Eastman Naia™ cellulosic fiber offers a sustainable portfolio of eco-conscious material, presenting more versatile fiber options for brands and designers. The following documents give you an inside look into the benefits and possibilities of Naia™ - a sustainable fiber choice for the fashion industry without compromise on luxury, comfort and ease-of-care.

SUSTAINABLY SOURCED WOOD PULP


With full transparency from tree to fiber, Naia™ is responsibly sourced from sustainably managed pine and eucalyptus forests and plantations to ensure no deforestation of ancient and endangered forests. This effort to create a more sustainable textiles industry was recognized in Canopy’s 2020 Hot Button Report, where Eastman ranked third for our sustainable production of Naia™ cellulosic fiber and was acknowledged for fiber innovation through our recent launch of Naia™ Renew—a circular fiber produced from a portfolio of hard-to-recycle waste materials diverted from landfill.

Eastman Naia™ 2020 Canopy Hot Button Report

Eastman Naia™ CanopyStyle audit results - PDF

Eastman Naia™ sustainable dissolving wood pulp sourcing policy — PDF

Eastman Naia™ wood pulp supplier source — PDF

Eastman Naia™ weaves a sustainable future — Video

 

SAFE AND ENVIRONMENTALLY SOUND CHEMICAL USE


Naia™ cellulosic fiber is produced in a safe, closed-loop process where solvents are recycled back into the system for reuse. Naia™ is OEKO-TEX® 100 Product Class I certified and is made with no hazardous chemicals listed on the ZDHC Manufacturing Restricted Substances List.

Eastman Naia™ certifications overview — PDF

Eastman Naia™ Renew certifications overview — PDF

 

 

 

 

 

 

A LOW-IMPACT MANUFACTURING PROCESS


Naia™ has an optimized, low-impact manufacturing process with a low tree-to-fiber carbon and water footprint. Naia™ has a third-party reviewed life cycle assessment compliant with ISO 14044 and is ranked on the Higg Materials Sustainability Index.

Eastman Naia™ cellulosic fiber process infographic — PDF

Eastman Naia™ Renew cellulosic fiber process infographic — PDF

BIODEGRADABLE AND COMPOSTABLE


Naia™ and Naia™ Renew fibers have received the ‘OK biodegradable’ and ‘OK compost’ conformity marks from TÜV AUSTRIA, certifying that the Eastman Naia™ portfolio of sustainable fibers is biodegradable and compostable.

Eastman Naia™ cellulosic fiber biodegradable and compostable certificates - PDF

Eastman Naia™ Renew cellulosic fiber biodegradable and compostable certificates - PDF

 

 

 

 

 

 

ADVANCED CIRCULAR RECYCLING


Naia™ Renew cellulosic fiber adds another pillar of sustainability to an already sustainable fiber platform. With Naia™ Renew, recycled content is diverted from landfill, broken down to its basic building blocks via Eastman’s patented carbon renewal technology—or molecular recycling—and used to produce a circular, fully traceable, and biodegradable cellulosic fiber with a reduced carbon footprint by ~35%.

Naia™ Renew, like legacy Naia™ cellulose acetate, consists of 60% certified sustainable wood pulp and incorporates 40% recycled content, creating a scalable solution to address the significant global issue of waste, pollution, and overconsumption of natural materials.

Carbon footprint reduction compared to traditional Naia™ products. Naia™ Renew recycled content is achieved by allocation of recycled waste material using an ISCC-certified mass balance process.

 

 

 

 

Naia Renew
 

 

SUSTAINABILITY AWARDS AND ASSOCIATIONS

To learn more about Eastman's product certifications, FSC® certified options, company recognitions, and commitment to sustainable production, contact an Eastman Naia representative.

Naia Awards and Associations